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In a Matcha Mood

Role

Branding, Visual Identity, Packaging Design

Year

2025

Services

Branding Design

Visual Identity

Illustration Design

Packaging Design

Credits

Ariadna Gimenez

A branding project inspired by the slow and mindful ritual of matcha, blending AI-generated illustrations, earthy tones, and a joyful whisk logo.

"In a Matcha Mood" is a tribute to the art of slowing down. Inspired by matcha's ceremonial roots, the design reflects moments of calm, self-care, and presence.

"In a Matcha Mood" is a branding project inspired by the calm ritual of matcha. Featuring a joyful whisk logo and AI-generated illustrations, the design reflects slow moments of self-care. Earthy greens, soft whites, and grounding tones evoke the peaceful essence of matcha rituals.